MNCTV is a national FTA station, established on 23 January 1991. It caters to a broad range of demographic segments by airing family serial drama, sports programs and variety shows. As one of the fastest-growing Indonesian FTA stations, MNCTV's average all-time audience share in 2019 stood at 10.2%, bolstered and supported by its excellent line-up of serial drama and animation programs. MNCTV enjoyed a strong year by providing value to key advertising segments that notably targeted kids and family demographics.